Marketing, public relations, and communication executive that specializes in positioning personal and organizational brands; science, technology, real estate, public policy, and healthcare journalism; and increasing leads, traffic, votes, and sales for you.
New freelance writing & producing blog: www.RMichaelBrown.Wordpress.com
Market Influence is a blog to show you how to get noticed by using examples from my portfolio. I call it Market Influence because that is the goal of my marketing and PR efforts. Not to make cool media. Not for a creative outlet.
My goal is to build brands and to increase traffic, leads, and sales. The objective is to cut through the clutter shown above and on the web... and compete.
Ultimately I'm interested in the latest techniques for marketing strategy, thought leadership, digital influence, and persuasion for B2C, B2B, and B2Govt.
How did you change the buyers behavior; image of a company, product, or service; buying habits; reaction to a brand; more?
How did you compete? Let me know at RMikeBrown@gmail.com
Started first multimedia studio at IBM. Created first multimedia laptop sales presentation with video. Presentation won a $50 million order from the Vatican.
Used Internet “Newsgroups” and “Forums,” the first early "blogs," to influence early adopters for IBM PCs and software products in the late 1980’s.
Marketing Communication Manager at Motorola that launched their iDEN Independent Business Unit into what became Nextel.
Re-branded a Florida homebuilder, DiVosta Homes – a division of Pulte Homes, into 86% positive brand awareness in SW and SE Florida and #1 in nationwide JD Power Customer Satisfaction Survey, 4 years in a row.
Saved over $5 million in first 2 years of operation by using the web and Internet technologies to influence buyers, attract journalists, update the image of a 45 year old company, and sell more than 1,500 homes per year.
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